Seo blog - Web design blog

I am writing this post as so many are using the buzz word linkbait. I have heard many different opinions in regards to link bait but fact is if done well it is a good marketing tool. Why is link baiting so popular that even seo companies offer this service ? The reason is backlinks. The term link bait came up a short while ago where as the technique has been around for years.

What is linkbaiting ? Link baiting is to create something or a piece of information that will get people to link to you. Most common forms of link bait are giving away free designs, free plugins, free tools, free information, or anything that webmasters need and like to use or show on their websites, blogs and forums. Each will have a backlink to the “developer”.

A simple list of link baiting tools to get you started :

1.) Create, or pay for some one to develop a Wordpress plugin that is useful to all bloggers. This will surely get you loads of backlinks.
2.) Give away a free website template. Compared to buying links this is a very cheap option.
3.) Write articles. Good articles generate thousands of backlinks. GOOD articles…
4.) Make a quizz or surevy. Creating a good design is important..
5.) Break news. Be the first in your nieche and a good resource
6.) Offer free ebooks. There are loads of ebooks in the WWW that can be used free of charge for this purpose.

Our tip :

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How do the pages ranked 1# at Google really do it ? They don’t do it by exchanging links, they don’t do it with directory submissions, and they surely don’t do it with blog posts or article submissions and surely not onsite-seo as majority might presume. Now you might ask, well then how do they do it ?

They buy links from old established authority websites. These websites have such strong link power, a single link from such websites will get you a top position in Google even for competitive keywords. It is not the quantity of links that counts, not the theme of the links it is the shear power such a link has.

To give you an idea of what I am talking about lets use following example :

The website is wine. com

This website has top rank for relevant search terms. Their own link power is medium but in any case stronger than their competitors. They use a second domain to double their own link power which I think is questionable in itself. In addition they have a link from www .w3. org which is The World Wide Web Consortium. I must wonder how such a web authority like W3C can actually support a website to become so strong unless they get money, or maybe 100 Gallons of free wine ?

I personally believe this is a situation which Google should not accept or let us rather use the word REWARD ! Google likes to pick on the weak and the strong can do as they please. Google punishes small blogs by reducing their PR due to the missing “no follow” attribute ? But they REWARD an authority website for linking to a wine website where W3C explains how important web standard are and use wine.com as a “Good example” of such a website, Bla Bla Bla. I feel this is where the “no follow” attribute is fair as this link gives wine.com an advantage over their competitors that is impossible to beat. I call this a Mafia method and even authority websites are making use of it !!!

Google sees a link as a vote from site A to site B. Authority websites should not vote especially not if the theme of the website is not 100% identical to their own.

Google results are no different than an Adwords campaign, who ever has the money will rank top the only difference Google does not earn on these but let’s their partners earn a few bucks. Come on Google fair play !!!

Let me know your comments, I would love to hear them.

Our tip :

Join :  Click Bank / Kontera Text Ads / AdBrite Affiliates / Forex Affiliates / PayPal Affiliates / More Niche Affliate / Market Health

Link type and style are important, each link has different value and weight to search engines.

1. Title Anchor Links: Title anchor links are area or contents focused incoming links on a particular page

2. Title Hyper Links: Title hyper links are links where the title links to your website.

3. Description Text Links: Description text links are links where the description links to your website.

4. URL Links: URL links are links where the URL links to your website.

5. Static Links: Static links are links from urls that are static. These are commonly from regular Html pages and are considered to be very important link.

6. Dynamic Links: Dynamic links are links from dynamically generated pages and are considered to be less important.

7. One Way Links: One way links can be either dynamic or static but they will be only incoming links without linking back to any page of the same domain.

8. Reciprocal Links: Reciprocal links can be either dynamic or static. This method of linking will require a backlink to a page of the same domain that is linking to your website.

9. Vote & Rank Base Links: These types of links vary in reputation as position of the link is relevant to a vote.

10. Lifetime Links: Lifetime links / Permanent links are links that will be active for as the domain is there

11. Periodical Links: Periodical links are links that will be active for certain period (i.e 1 year or 2 years). After this period they will be removed from the linking website.

12. Same Window Open Links: Same window open links are links that open in the same window or they refresh themselves.

13. Blank Window Open Link: Blank window open links are links that bring open a blank windows display the website the link points to.